Urbana Systems™
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Mission

To turn distressed commercial real estate into mixed-use, affordable homeownership and commercial storefronts using sustainable architecture and intelligent systems. We aim to address America's housing crisis by activating underutilized spaces, empowering communities with ownership, and treating speed as the ultimate equity.

Vision

We envision revitalized urban cores where residents are stakeholders, owning both their homes and the commercial fabric of their neighborhoods. Through our innovative conversion model and franchise system, we empower developers and cities to build resilient, self-sufficient communities for the future

Approach

Urbana Systems™ provides a transformative, systems-first approach to urban revitalization. We reject outdated models and focus on high-yield conversions rooted in ownership, not rentals. By leveraging proprietary technology (including licensed SmartWalls™ technology invented by Walter Moss), strategic partnerships, and a hybrid public-private model, we deliver viable, fast-turnaround projects that seed long-term neighborhood health and economic resilience without relying on subsidies or tax breaks. We believe the solution to the housing crisis lies in intelligently redeploying existing assets and enabling private systems to execute efficiently.

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Walter Moss, CEO

Chief Executive Officer
Founder, Visionary 
Inventor, Biz and Sys Architect, Owner


Creator of SmartWalls™ and Urbana Systems™ Turnkey Conversion Solutions™. Walter Moss is a visionary entrepreneur and systems architect with over 40 years of experience across diverse industries, including IT, software development, architecture, manufacturing, automotive, aerospace, plastics, agriculture, urban development, and environmental solutions. His career is defined by groundbreaking innovations and leadership in technology-driven companies.
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Larry Greene, MBA

Executive Vice President Development and Operations, United States
Chief Development Officer, California
CEO, Gen3 Development


Larry is a devoted and highly skilled developer who brings a lifetime of boots-on-the-ground experience to the Urbana Systems team. Having grown up in the world of real estate, construction, and property management, Larry learned the industry from the roots up alongside his father. His journey—rising from a site laborer to a seasoned partner and developer—is a testament to his unwavering work ethic, leadership, and deep-seated integrity.
While he spent a decade focusing on health, fitness, and longevity consulting, Larry’s passion for development never waned.
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Luis Mosquera, CDO
Vice President Development and Operations, United States
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Chief Development ​Officer, Florida

Luis is Chief Development Officer at Urbana Systems for the State of Florida, with over 20 years of experience in real estate development, international logistics, and infrastructure operations. He leads Urbana’s Florida development strategy, overseeing acquisitions, regulatory compliance, financing, government relations, and supply chain coordination for the SmartWalls™ modular construction program.
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Ted Heiman, CISO Guru
Chief Information Security Officer, Advisor to CEO, Partner

​With an illustrious 25-year career in the cyber security industry, Ted Heiman has established himself as the ultimate subject matter expert when it comes to resolving intricate cyber security problems for larger enterprises. Throughout his remarkable journey, Ted has been instrumental in guiding major corporations and government agencies through transformative organizational initiatives and achieving extraordinary milestones.​
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Jim Altman, MBA, CPA

Chief Financial Officer, United States

Jim focuses on turning financial strategy into measurable business growth. He has a strong track record of improving financial performance, leading operational turnarounds, and driving multi-million-dollar revenue expansion. His approach combines financial discipline with data-driven decision-making to enhance profitability, efficiency, and long-term sustainability while maintaining the highest standards of compliance, governance, and ethical leadership.​​
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Paul Moretti, Esq., Prof.

Chief Legal Officer, Co-Founder, Partner
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Paul Moretti, Esq., serves as in-house Chief Legal Officer, bringing over two decades of experience in corporate and employment law. A graduate of Tulane University, Troy University (M.S. in Business), and Loyola University of New Orleans School of Law, he began his career with major law firms in New Orleans and Providence, representing employers and corporations. Since 2005, he has been a trusted advisor on compliance, risk management, and employment matters, including for nonprofit entities. His expertise in navigating complex legal challenges makes him a valued asset to the organizations he serves.
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Krishnan 'Moorthy' Krishnamoorthy, Dr.

Chief Financial Officer, M&A, Real Estate, at Dubai

Dr. Krishnan Krishnamoorthy is an award-winning financial leader, recognized as one of the Top CFOs in the UAE in 2024. With over two decades of experience in international finance and strategic operations, he has held executive roles across multiple sectors including manufacturing, engineering, and media. Prior to joining Urbana Systems, he served as CFO for Ilustrato Pictures International and Bahrain Ship Repairing & Engineering Co.
Dr. Krishnamoorthy holds a Doctorate from Trinity College and an MBA from Trinity International University. Known for his cross-border financial expertise and growth-focused leadership, he now drives Urbana’s fiscal strategy and expansion across the Middle East.
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Mike Scotese, PE, PMP

Executive Director High-rise Conversions and Sustainable Engineering, Partner

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Michael Scotese is a distinguished engineering executive with over 25 years of experience specializing in high-rise conversions, sustainable urban development, and engineering innovation. As the Executive Director of High-Rise Conversions & Sustainability Engineering at Urbana Systems™, Michael leads transformative projects that convert underutilized commercial spaces into eco-friendly, mixed-use residential communities.
Team Members
  • ​Walter Moss – CEO, Founder, Visionary Inventor & Biz and Sys Architect; strategy, product vision, and partnerships.​
  • Paul Moretti, Esq. – Chief Legal Officer, Partner
  • Ted Heiman – CISO Guru, Partner, Advisor to Walter Moss
  • Mike Scotese, P.E., PMP - Executive Director High-rise Conversions and Sustainable Engineering​
  • Jim Altman, CPA, MBA – Chief Financial Officer, SPV/PPM/Management
  • Dr. Krishna Krishnamoorthy, PhD, CPA, CFA – Chief Financial Officer, Dubai, UAE
  • Arctiq - Virtual Chief Technology Officer and Virtual Chief Information Security Officer
  • Larry Greene – EVP Development and Operations, Chief Development Officer, California
  • Kelly Johnson – Chief Development Officer, Maryland
  • Luis Mosquera – Vice President Development and Operations, United States, Chief Development Officer Florida
  • Robert Griffin - Investor Relations Officer
  • Dominick Lucciola – Investor Relations Liaison
  • ​Nancy Miller – Chief Learning Officer
  • Steve Wolff – Contract Management, Conflict Resolution, General Project Oversight
  • Jennifer Rae Ochs – Art Consultant, Curator, and Advisor to Walter Moss. www.jenniferraeochs.com
  • ​Ginny Meachum – Economics Advisor to Walter Moss
  • Maximiliano Uribe – Security, Real Estate Property Management, and Community Outreach Advisor to Walter Moss
A Masterminds Think Tank for Urbana Enterprises is a structured, high-level strategic council composed of exceptional experts, innovators, and domain leaders who collaborate to solve complex global problems and accelerate the development of Urbana’s technologies, systems, and ventures. The group functions as a cross-disciplinary intelligence engine, combining expertise in artificial intelligence, cyber-physical systems, adaptive architecture, energy infrastructure, economics, security, and global policy to generate breakthrough solutions and guide major initiatives. Operating under the direction of Urbana leadership, the think tank evaluates emerging technologies, designs strategic frameworks, stress-tests major projects, and produces actionable architectures that can be implemented across Urbana IQ™, Urbana Systems™, and affiliated enterprises. Its purpose is not academic discussion but applied innovation—rapidly transforming advanced ideas into deployable systems, scalable platforms, and large-scale projects that address worldwide challenges while expanding Urbana’s technological and economic ecosystem.  ​
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Advisory Team

Virginia 'Ginny' Meachum

Senior Economic Advisor
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Maximiliano 'Max' Uribe

Senior Community and Real Estate Management Advisor
2024-2026 © Walter Moss. All rights reserved.
info@urbanasystems.com
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